Grier Donald is the founder of Spirited Event Group, an Atlanta-based firm specializing in private event sales and venue management. With 20+ years in hospitality and events from national music festivals to brewery event programs. Grier helps venues maximize revenue without sacrificing day-to-day operations.
After launching SEG in 2017, she has partnered with venues like Banshee, Halfway Crooks, Three Taverns and Westside Motor Lounge to streamline event sales and elevate guest experiences.
A University of Alabama and NYU alum, Grier blends business acumen with creative insight. She’s active in MPI Georgia and volunteers with the Giving Kitchen. Outside of work, she’s passionate about live music, spending time outdoors, and global travel.