{"id":6418,"date":"2025-10-01T18:09:31","date_gmt":"2025-10-01T18:09:31","guid":{"rendered":"https:\/\/givingkitchen.org\/?post_type=board-member&p=6418"},"modified":"2025-10-01T18:20:33","modified_gmt":"2025-10-01T18:20:33","slug":"valerie-failla","status":"publish","type":"board-member","link":"https:\/\/givingkitchen.org\/es\/board-members\/valerie-failla\/","title":{"rendered":"Valerie Failla"},"content":{"rendered":"

Valerie Failla embodies the success story of a scrappy New Yorker turned PR <\/span>pro with a passion for food, fashion, the arts, and the modern South. Valerie <\/span>secured a degree in advertising and communications and later a degree in <\/span>cosmetic and fragrance science and marketing from the Fashion Institute of <\/span>Technology. Her years working at two, global public relations agencies in New <\/span>York City connected her with heavy-hitting clients including Procter & <\/span>Gamble\u2019s Pantene, Max Factor, Bain de Soleil, Olay, Gillette\u2019s MACH3, Hugo <\/span>Boss, Old Navy, M&M\u2019s and numerous other lifestyle clients, celebrities, and <\/span>authors.\u00a0 <\/span>\u200b<\/p>\n

She\u2019s also worked on publicity and event campaigns for Atlanta area brands <\/span>such as Hawkers Asian Street Food, Fado Irish Pub,\u00a0 Perennial Properties, <\/span>Taste of Atlanta, Atlanta Magazine, Halidom Eatery, Chattahoochee Food <\/span>Works, Electric Hospitality, legacy brand Midtown Bowl, American Deli <\/span>franchise, Trick 3D animation,\u00a0 and a slew more. <\/span>\u200b<\/p>\n

Valerie was instrumental in catapulting Chef Ford Fry’s brand, Rocket Farm <\/span>Restaurants, from one restaurant to over one dozen additional restaurants in <\/span>multiple states and oversaw a five-person earned media and events team. <\/span>\u200b<\/p>\n

Today Valerie is the founding force behind self-started Via Failla Marketing, <\/span>based in Atlanta where she resides with her husband and their three <\/span>daughters.<\/span>\u200b<\/p>\n","protected":false},"excerpt":{"rendered":"

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